best when viewed in low light


Media Lab's Badass Logo

Identity is a fluid, multilateral, manipulated and manufactured thing [things ?] these days.

About time nerdesigners figured out how to encapsulate that - the only way you CAN encapsulate something moving: with math!

The only component of the MIT Media Lab's new logo algorithm that I don't love is this: They went and hired outside designers [alums, but still] to build it. If they're really as brilliant as they think they are, why wasn't this built by a crowd-source controlled robot Picasso? And the winning design selected by Twitter followers? With a built-in repetition-preventer, so that each individual Media Lab student, staff or faculty member literally can't use the same logo as any other?

Y'all are slackin

No comments:

Post a Comment

In the past...